We assist with organizational planning and implementation issues by focusing on powerful, practical solutions based on real world experience. Our personnel have decades of experience at the highest levels of organizations, working with senior managers and business owners.

John Hockin [VIEW CV]
John undertakes economic development planning processes that involve facilitation of strategic and implementation planning groups, business planning, business reviews/feasibility studies and project implementation. His clients include municipal and regional economic development departments, community based committees and boards, regional tourism authorities, provincial and national government departments, tourist associations, destination marketing organizations, SME's and large corporations.

Debbie Hockin [VIEW CV]
Debbie is a project/event manager with over 20 years experience in marketing and operational disciplines. She helps organizations plan, implement and evaluate projects and events.

She has served the private and public sectors supporting small and large corporations, governments, committees, associations, marketing partnerships, and communities. She has extensive experience in the field and has done project work in a number of countries.

Marsha (Andrews) Pond [VIEW CV]
With more than 25 years experience in tourism and hospitality management throughout Atlantic Canada, Marsha Pond is uniquely qualified to assist in projects that require tourism insights in marketing and product development, experienced strategic and business planning and innovative but practical thinking. Marsha Pond is President of her own consulting firm, Broad Reach Strategies Ltd. in Halifax, Nova Scotia.

John Murray [VIEW CV]
John specializes in providing strategic planning, organization, business planning, and program/project evaluation services in the tourism/hospitality sector, as well as for economic development consulting projects. His clients include economic development corporations, municipal and regional economic development departments, Community Futures development corporations, all levels of government, tourist associations, destination marketing organizations, airlines, airports, hotel chains, individual hotels and resorts, tour operators, railways, ferry services, other public agencies, First Nations, and various not-for-profit organizations.

Bruce MacLellan [VIEW CV]
Bruce is a senior marketing consultant with 30 years experience in business startups, growth companies and trade and export development initiatives. He undertakes market research in the area of trade and export and manages major trade activities for a variety of municipal, provincial, regional and national government clients. His experience with successful export marketing activities, channels and foreign markets brings practical knowledge and contacts to regional and sectoral development strategies and studies.

Bruce has personally overseen the launch and success of some of Atlantic Canada's most successful companies including the Sheraton Halifax, the Atlantic Canada World trade center and Air Nova.

Bill Crandell [VIEW CV]
Bill Crandell is a senior business and financial analyst who has helped hundreds of businesses plan their futures. He focuses on the capital, debt, and operational requirements of businesses and in most assignments, builds a unique financial model to conduct various sensitivity analyses, including testing the effect of various scenarios and each key variable, on projected financial outcomes.

His financial modeling skills have been lauded by many, including an article in Progress Magazine (Sep 2003) referring to his financial models "Word on the street is that the financial stuff is especially sweet". His experience as a successful entrepreneur brings the experience of the street, to his clientele. Bill's special strength is in defensible financial detail: he helps clients find a solid defense for every variable. His list of variables is extensive, granular and specific to each project.